Documentation

BookWell Documentation

Find guides, tutorials, and answers to help you install, configure, and manage BookWell.

Customers

Centralized customer management is key to providing excellent service and driving business growth. The Customers panel in BookWellNow acts as a robust CRM (Customer Relationship Management) hub, automatically compiling client profiles, booking histories, contact information, and appointment frequencies in one clean dashboard.

Quick Overview: BookWellNow automatically registers a new customer profile the moment a client books their first appointment online, saving your staff from manual database entry.

Step 1 — Access the Manage Customers Panel

To view your business client list, log into your WordPress admin panel and navigate to:

BookWellNow → Customers

The main screen presents a clean, high-performance data table displaying all registered customers and their historical booking summaries at a glance.

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Step 2 — Search & Filter the Customer Directory

For businesses with large customer databases, locating specific profiles is simple. Use the **Search customer** filter panel located directly above the table:

  • Enter the customer name, email address, or phone number in the search input box (e.g. “Jone Deo”).
  • Click the purple Apply button to filter matching records.
  • Click Reset to instantly clear the search filter and view the full directory again.

Step 3 — Inspect Customer Profile Statistics

The customer database table enqueues several key columns to help you track client loyalty and schedule histories:

Table ColumnData DisplayedAdministrative Purpose
Full NameClient’s first and last namePrimary identifier for appointment records
EmailRegistered primary email addressUsed for automated booking confirmations and notifications
PhoneContact number with international prefixEnables SMS reminders and direct customer follow-ups
Recent AppointmentDate of the customer’s latest bookingHelps track customer engagement and dormancy periods
Total AppointmentsTotal appointment counter (lifetime bookings)Allows you to quickly identify your most loyal, VIP customers
ActionsInline Edit (purple) and Delete (red) buttonsEdit profile details or delete customer records inline

💡 Marketing Tip: Use the “Total Appointments” column to identify VIP customers who have booked multiple times, and target them with exclusive email promotions!

Step 4 — Add a New Customer Manually

While most profiles are created automatically during online checkout, administrators can register walk-in or phone-in clients manually:

  1. Click the primary purple + Add New button in the top-right corner of the screen.
  2. An interactive **Add New Customer** popup modal will instantly appear on your screen.
  3. Configure the mandatory customer details:
    • First Name*: Enter the client’s first name.
    • Last Name*: Enter the client’s last name.
    • Email*: Enter a valid primary email address.
    • Phone: Input the client’s phone number. The field includes a premium **country flag select dropdown** to automatically apply international dialing prefixes.
  4. Click Save to register the customer. Click Cancel or tap the close (×) icon to close the modal without writing to the database.

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Archiving Warning: Deleting a customer record completely will automatically set all historical appointments associated with them to “Guest Booking”, protecting your financial reporting and booking statistics from breaking.

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